Compliant Social Media Marketing Solutions for Financial Advisors
By Nick Venezia. Background on Google+ and SEO: One reason why any smart company will include Google+ to their social media marketing strategy is to ensure great search engine optimization (SEO) marketing. Google+ is a baby (well three years old); its importance will grow with it. Remember, Google+ marketing is a process. We can all agree that Google […]
By Michael Kitces. Imagine for a moment that you just got some terrible news: you have a serious and potentially fatal illness, that requires the attention of a world-class expert to cure. Where would you go for information to find the person you need to literally save your life? The answer probably would not be […]
By Sara Ruthnum. So you’ve been reading our blog lately, and realized that content marketing is a valuable component to your financial web marketing strategy. But even more important is to have a fresh and interesting blog to improve your SEO (search engine optimization) rankings. But what’s the next steps in optimizing your blog to rank […]
Here at Financial Social Media, you often hear us talking about the importance of optimizing your LinkedIn profile to successfully network as a financial professional, but optimizing your other platforms is just as important to your digital marketing efforts. Twitter one of the fastest growing networks for business, and your target audience’s presence on Twitter […]
There are a lot of factors that go into creating successful SEO campaigns, as they require a great deal of knowledge and effort. As a financial advisor, you’re already ahead of the game! Why? Because creating a successful SEO strategy is not much different than creating a successful financial plan for a client—the same principles […]
Editor’s Note: We are pleased to share a blog post recently written by Loic Jeanjean of Advisor Websites. Important note: in no way is this article meant to be a silver bullet or cookie cutter solution! You will have to think strategically and equip yourself with patience. Bear in mind that there is so much […]
Add-up planners, advisors, money managers, agents, and sales representatives and you have more than 1,000,000 people marketing financial advice, services, and products to the public. This has to be the most competitive industry in America. Not only is the industry intensely competitive, it is also based on Wall Street’s conceptual sales practices. This explains why advisors […]
You’ve probably heard a lot about blogs. Many advisors are writing them. And why not? Blogs can be an effective way to establish thought leadership for your firm, drive traffic to your site, and in the best of all worlds, get a new client or two. You don’t have to be a professional writer to […]
As a financial advisor, you likely spend a fair amount of time trying to get referrals and prospecting for new clients. While LinkedIn is a social networking site, you can also strategically use it as a way to prospect and generate new clients. As the following statistics show, LinkedIn users are a very attractive group […]
Receive your free copy of the Social Media Compliance Guide.
