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Financial Advisors and Social Media: Making the Connection [INFOGRAPHIC]

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  The social media landscape is constantly changing, as seen in the past few weeks on LinkedIn, and the audience on each platform is always evolving. Did you know that… 75% of financial advisors use at least one social network for business 95% of those advisors have used LinkedIn for business purposes in the past […]

Must-Have Apps for Financial Advisors

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  Just like a lot of business owners, financial advisors need to find ways to streamline their digital business management. Luckily, developers understand and therefore continue to roll out apps designed to make all of our lives easier. Here is our list of must-have apps to simplify your day-to-day transactions:   Evernote Evernote lets you […]

5 Blogging Mistakes To Avoid In 2014

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By William Walker. “Content is the king” and if your brand has not yet embraced the best blogging practices, then you must change your ways as soon as possible. In 2014, “content is wearing too many crowns.” Your website’s blog plays a pivotal role in building up your firm’s content marketing strategy. You will not find a […]

Golf & Social Media: Differentiating Each Platform

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  As a reader of our blog, you’ve heard about the marketing opportunities and success stories of financial advisors using social media. But with so many social platforms to choose from—Facebook, Linkedin, YouTube—determining where to start can be confusing! As you begin to consider what to post and share on social media, don’t make the […]

A Picture is Worth a Thousand Words: Build Your Brand with #Instagram

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On the Financial Social Media blog we often talk about your personal social media self in contrast with your professional social media self. Well, in my personal life my favorite social media platform these days is Instagram. I just love this mobile picture editing and sharing application. Because it’s so much younger than my other […]

20 Astonishing Social Media Statistics for Financial Advisors

20 Astonishing Social Media Statistics for Financial Advisors

The last blog we did on social media statistics for financial advisors in March was such a hit that we decided to bring you another round with fresh, new 2013 data. Have you been wondering if your target demographic is using social media? Can you reach them? Do they want to interact with a financial professional on […]

What Should Advisors Measure In Order to Gauge Social Media Success?

What Should Advisors Measure In Order to Gauge Social Media Success?

The Social Media Revolution is under way! Statistics show that half of the entire world uses social media so you can bet that your target markets are already socially engaged. From a business standpoint, social media can be defined as an interactive platform from which individuals and communities create and share user-generated content, a social software which mediates human communication. […]

Pinterest and Financial Services

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We’re all familiar with social media’s All-Stars: Facebook, Twitter, LinkedIn, and YouTube. However, there’s a fifth player that’s long been waiting to join the Financial All-Star Social Team, and that player is Pinterest. Pinterest is a way to organize and share content-related images from all over the web. If someone likes what you’ve pinned, they […]