We’ve scoured the Internet shelves for the top LinkedIn news headlines this week and found a multitude of interesting stories covering everything from the hot new LinkedIn jobs feature, a large financial company’s social media strategies, and a couple articles that give some great insight into the LinkedIn communities. 1. Yet Another Reason to Be […]
5 LinkedIn Articles You Can't Afford to Miss
Targeting Clients: Should You Use a Rifle or Shotgun? Laser-Scope?
An interview with David Friedman, EVP of Strategy, WealthX Classically, as marketers we often use the expression: taking a “rifle or shotgun approach”. Which approach to attracting new clients (targeted versus generic) should financial advisors use? David Friedman’s answer: they need a laser-scope rifle. What I am hearing from financial advisors who want to grow […]
Advisor Advice: Expert and Executive Tips for Financial Advisors
Words to the wise from our elite team of experts and executives with knowledge and experience from all corners of the financial services industry. Practice Management Tip: James Carney, CEO “Good practice management starts with good process management/understanding. Take one internal process per quarter, (i.e. account opening) review it, revise it, document it and put […]
Back to Basics: Understanding Compliance

The exponential growth of social media in the online world has quickly caused the lines to blur between the personal, professional, private and overall general models of interaction and conduct online. Implementing a social media policy for you and your organization is key in setting guidelines, rules and regulations on what is appropriate and how […]
Back to Basics: Content is King!
Content is king! I’m sure you’ve heard this term before, and it’s true. Content is huge when it comes to sharing online. It’s how your brand is represented, how you position yourself as an expert, and how you interact with other users. What do I mean by content? Blog posts, news, articles, videos, photos and […]
Back to Basics: The Best Social Media Tools & Client Networking Platforms
When it comes to social media tools and platforms, it’s hard to know where to start. In retrospect, there are thousands of social networking sites out there to assist you in your social media strategy, each one with its own purpose. The difficulty is knowing which sites are legitimate platforms that will help you in […]
Back to Basics: Why Should I Use Social Media?
Social media, in its rawest form, is simply the use of web-based and mobile technologies to turn communication into interactive dialogue. It sounds so easy in definition-form, but social media is a complicated web of social networking platforms, content information and diverse users. Navigating the social media labyrinth can be a daunting task, but with […]
Social Media for Financial Advisors: Do You Have the "X-Factor?"
There are oceans of educational material out there for financial advisors on guidelines and best practices for how to be successful with social media; articles, blog posts, slideshares, whitepapers, webinars, videos, and so on (most of which is very helpful, and I would definitely recommend using as much of it as you can to your advantage). […]
Interview with Annuity News Now
Let’s face it…we all know we have to start using social media for business to be successful these days. But how? Amy Mcllwain, president of Financial Social Media discusses various social media strategies for financial professionals. She tells Annuity News Now how to effectively integrate Facebook, Twitter and Linkedin into Electromenager, meubles, decoration, informatique, , […]
The Importance of Web Analytics
One of the most important features and pieces of information you can get from having a website as a financial advisor, is access to website statistics and analytics. Ultimately, this information should provide you with a very good idea of how your websites visitors are using your website, how may visitors you are getting and […]







