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Social Media in the Financial Industry: Top Infographics of 2011

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As 2011 comes to a close, many social media-related organizations are compiling numbers, facts and statistics about the exponential growth of social media over the past year. They’ve put their findings in some pretty creative and engaging infographics that give you a great perspective of how much social media is growing. We’ve picked out our […]

10 Tips for the "Social" Financial Professional When Creating Your LinkedIn Profile

As a financial professional, you spend a lot of time looking for new customers. Your daily routine is consumed by a numbers game where more prospects translate to more clients. The allure of social media is great. But how do you simultaneously navigate social media sites like LinkedIn andcompliance regulations—and still make social media work for […]

Financial Advisors: Why You Need Your Site to be Search Engine Friendly

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The following study was published by Pew Internet, and offers a pretty good idea of who is using search engines (*spoiler*: everyone!) If you look at the bottom of the chart, you will notice something interesting. Those with a household income of $75,000+ are the highest users of search engines among all income levels. It’s true […]

Get on Board with Social Media and Protect your Brand

We all know the big four players of social media: LinkedIn, Facebook, Twitter and YouTube. Chances are that you’re probably already engaging customers and providing them value on most, if not all, of these social websites. If you aren’t, however, now is the time to get on board with social media. A recent survey of […]

Keep Cowboys Away from Social Media at Your Investment Company

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There’s usually one in every company. The cowboy. He’s got a swagger in his walk and a smirk in his talk. He gives lip-service to the rules because he’s smarter than the rest of us. He’s too full of testosterone or maybe a deep-seated desire to get daddy’s attention. Who knows what really motivates him? If you’ve got one […]

LinkedIn’s Updates to Company Pages Creates New Avenue for Social Engagement

I woke up yesterday morning and began my normal routine of coffee and eggs, and then began scrolling through the barrage of emails on my Blackberry. With 50+ emails waiting to be read I initially skimmed right past the announcement from LinkedIn. However, when I later sat down at my computer I realized what an […]

Compliance Brief: Analyzing FINRA’s Regulatory Notice 11-39

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a new set of rules, but rather acts as an addendum to Notice 10-06) Recordkeeping. The obligations of a firm to keep records of communications made through social media depend on whether the content of the communication constitutes a business communication. The key to this statement is ensuring that every firm determines what is and […]

Is your Business on Social Media Overload?

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Lately I’ve been seeing an increasing number of articles and blogs discussing the growing number of social networking platforms and how they may be overloading users with too many options. In my personal opinion, I believe the launch of the Google+ has caused many users to question the amount of social media outlets they use […]

FINRA Clarifies How Firms Can Use Facebook

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Most mid-sized securities firms are struggling to understand how to use Facebook in their business. They know that Millennials, affluent investors, and the rest of American industry are way ahead of them in its adoption. But they’re worried that examiners from FINRA or the SEC could ask questions that they don’t know how to answer, resulting in disciplinary […]

4 Tips for Financial Professionals on LinkedIn

I’m sure you’ve heard the uber-popular tagline that LinkedIn has received, but if it’s true, if LinkedIn really is the top professional networking website out there, how can financial professionals utilize its features to their advantage? We’ve already discussed Facebook and Twitter, and although many of the tips can cross paths with each network, LinkedIn […]