Compliant Social Media Marketing Solutions for Financial Advisors
Blane Warrene, CEO of Arkovi – the premier financial services social media solution for archiving, compliance and monitoring – and myself co-hosted a webinar about ‘Websites and blogs, the social media hubs for financial advisors” this afternoon. The session was such a success and unfortunately maxed out our maximum attendees allowance and had to reject […]
Local search advertising can be highly effective because it allows advisors to tailor their brand messages very precisely to fit what prospects in their area are looking for. As the Web grows, more people are submitting geographically constrained searches to sites like Google to find local businesses and filter out everything else. Typical local search […]
A Financial Advisor’s Social Survival As a financial advisor, I look at social media very much like anything else I do. Every decision I make is, more than likely, linked to some regulation or rule. That does not need to prevent me from doing my job. The compliance storm that is swirling about the use […]
Google may have caught the world’s attention with its new Google+, but does it have your Facebook friends’ approval? Search Google+ on Bing and you may have your answer. The recent integration between Facebook and Bing allows you to discover better search results than you ever expected. Imagine, now Bing not only gives you the […]
1.) Are You An iPad(visor)? According to a recent survey, financial services firms are the fastest adapters of iPads for business use. Why such fast adoption? What are key benefits for today’s firms? Here are several points to consider: Read more 2.) The Top 3 Challenges Financial Advisors are Facing (or so they tell me) When you […]
2011 has been a revolutionary year for new technologies in the social media sphere. From the launch of Google to the vast changes to the Facebook platform, social media organizations are doing everything they can to stay up-to-date and in the good graces of businesses and consumers. The past couple of weeks have been no […]
The following study was published by Pew Internet, and offers a pretty good idea of who is using search engines (*spoiler*: everyone!) If you look at the bottom of the chart, you will notice something interesting. Those with a household income of $75,000+ are the highest users of search engines among all income levels. It’s true […]
When Facebook launched its Subscribe button last month, many users overlooked its beneficial features, such as allowing users to follow public updates and customizing news feeds. This could not be more advantageous for financial professionals interested in getting their content and messages out on the network. How, you ask? Well, there are a few different […]
Brace yourselves – Facebook has already begun the phasing process of vast profile page changes as of last week at the F8 Developers Conference. CEO of Facebook, Mark Zuckerberg, announced the unveiling of the Timeline: “If the original profile was the first five minutes of your conversation, and the stream is the next 15 (minutes), […]
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