With all the confusion involved in learning the ins and outs of social networking sites “search” is one item that seems pretty self explanatory. Well, think again. Twitter search is actually a powerful and complex tool that can help you find the best people to connect with in your local area. At the most basic […]
The Secret to Twitter Search
Filed Under: Marketing, Search Engine Optimization (SEO), Social Media, Twitter Tagged With: Business and Economy, Canada, Financial Services, Insurance, Life, Life annuity, Life insurance, twitter
Social Media for Financial Advisors: Webinar Recording
Loic Jeanjean, Director of Web Marketing at Advisor Websites hosted a free webinar about how Financial Advisors can become/remain active on social media sites. He also shared valuable tips and ideas on how to prospect, stay top of mind and stay in line with the latest FINRA and SEC guidelines. Here is the deck of […]
Filed Under: Compliance, Facebook, Financial Advisors, LinkedIn, Marketing, Social Media, Twitter, YouTube Tagged With: Advisor Websites, Financial adviser, Financial Industry Regulatory Authority, Internet Marketing, linkedin, Loic Jeanjean, Slideshare, social media
6 Tips to Drive a Response Through Social Media
We’ve all been there - you make a seemingly attention-getting post on any one of your social networks and excitingly await the myriad responses that are sure to come. Nothing. No replies or even “likes.” It’s not only frustrating but also disconcerting to put your personal opinions, attitudes and views out into the public domain […]
Filed Under: Facebook, LinkedIn, Marketing, Social Media Tagged With: business, facebook, Internet Marketing, Marketing and Advertising, Online Communities, social media, Social network, twitter
How Can Broker-Dealers Manage Social Media Compliance?
As broker-dealers consider letting registered representatives use social media for business purposes, a well-developed compliance program in this area is essential. Whether the media is something like a blog, Facebook, Linkedin, Twitter, or something else, firms must remember that they have an obligation to reasonably supervise its use. This means that the firm must develop […]
Filed Under: Compliance, Financial Advisors, Marketing Tagged With: business, facebook, linkedin, Marketing and Advertising, social media, Social network, Social network service, twitter
Interview with Annuity News Now
Financial Social Media President Amy McIlwain”s interview with Annuity News Now covers the use of social media to enhance professional practice, as well as overcoming compliance issues and guidelines. [vimeo]http://vimeo.com/20652222[/vimeo]
Filed Under: Compliance, Financial Advisors, Marketing, Social Media, Study Tagged With: business, facebook, Internet Marketing, Investment, Life annuity, Marketing and Advertising, social media, Social media marketing
What To Do When Your Firm Says No
So you’re a registered rep. or an advisor who wants to harness the power of social media for business purposes. Maybe you want to raise brand awareness of your business, increase your personal profile, or perhaps start a blog to improve internet visibility and help educate your clients and potential clients. But what do you […]
Filed Under: Compliance, Financial Advisors, Marketing Tagged With: business, facebook, Financial adviser, Financial Industry Regulatory Authority, FINRA, Regulatory compliance, social media, youtube
How Facebook's Recent Changes Will Benefit Your Business
In addition to the major Facebook profile and Facebook pages updates that occurred in the past month, Facebook has tacked on a few more changes that you and your organization should know. The major features that will be updated and implemented include like box changes, a new messaging system, conversation history, and social inbox. By […]
Filed Under: Compliance, Facebook, Marketing, Social Media Tagged With: facebook, Facebook features, Gmail, Instant messaging, Inter-process communication, Mark Zuckerberg, SMS, User (computing)
Search Engine Optimization - Part 3: Links
Years of SEO collaboration with financial services professionals has taught me one thing: Link building has to be the most challenging part of internet marketing plans for financial advisors. Not only is it an intricate mechanism to understand but also an even harder thing to do effectively. Unlike creating content for websites, researching keywords, defining […]
Filed Under: Marketing, Search Engine Optimization (SEO), Social Media Tagged With: Backlink, DMOZ, Google, linkedin, Loic Jeanjean, Search engine optimization, Web search engine, Yahoo
Sneak Peek: LinkedIn Training Module
We need your feedback! The gang at Financial Social Media has been working hard to put together a social media coaching system aptly called the Financial Social Media Bootcamp. The system is a series of training modules built to walk you through navigation, setup, strategy and execution of the major players in the social networking […]
Filed Under: LinkedIn, Marketing, Social Media Tagged With: financial social media bootcamp, linkedin, linkedin training
Seach Engine Optimization - Part 2: Content
Content is King! When it comes to search engine optimization, having high quality unique content is a crucial piece of the puzzle. Not only will it benefit your website’s overall performance but also will showcase professionalism and provide valuable information to your visitors. Latest studies suggest that Google top 10 websites have on average 943 […]
Filed Under: Financial Advisors, Marketing, Search Engine Optimization (SEO), Social Media Tagged With: Backlink, Google, Promotion, Search engine optimization, Web Design and Development, Web search engine, website, Yahoo
