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5 Proven Ways to Drive More Word-of-Mouth Referrals

word-of-mouth2

Word-of-mouth. It’s often called the most valuable form of advertising—with good reason. A word-of-mouth referral from a friend, colleague or industry expert can go a long ways, and provide all the impetus necessary to contact the person or firm being recommended. After all, who better to give your name to a potential client—than someone they know and […]

Doing What You Said You Would

Are you doing what you said you would do for your clients? If yes, this may be the real reason clients don’t refer you as much as they should. Simply put, it’s quite possible that you’re not getting the referrals you deserve because you are doing exactly what you said you would do. And although […]

Advisors, Don’t Miss the Boat Referral Strategy!

Boat at Lums No. 1

  One of the most successful strategies for giving clients a reason to immediately refer is an event we call, “Don’t Miss the Boat.” It’s similar to a client appreciation event, but the only people invited are those clients that have already refer others to your firm. To start, set the date for the event […]