As a financial professional, you spend a lot of time looking for new customers. Your daily routine is consumed by a numbers game where more prospects translate to more clients. The allure of social media is great. But how do you simultaneously navigate social media sites like LinkedIn andcompliance regulations—and still make social media work for […]
Must Tweets by Securities Reps Be Pre-Approved? NO!
November 15, 2011 by
When Morgan Stanley Smith Barney announced in May that it will allow its 17,800 financial advisers to use Twitter in October, I said it was a breakthrough. Here was a major Wall Street wirehouse recognizing that the social media revolution was real and that it had to be part of it. I took a few arrows for […]
Keep Cowboys Away from Social Media at Your Investment Company
October 18, 2011 by
There’s usually one in every company. The cowboy. He’s got a swagger in his walk and a smirk in his talk. He gives lip-service to the rules because he’s smarter than the rest of us. He’s too full of testosterone or maybe a deep-seated desire to get daddy’s attention. Who knows what really motivates him? If you’ve got one […]
