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Recent Social Media Changes that Benefit Your Firm’s Marketing Efforts

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  In the past month there have been some updates to your favorite social platforms that will help you market your financial firm. Not too long ago, we went over the major changes to LinkedIn that advisors should be leveraging, so here are 3 updates that you should utilize on Twitter and YouTube. TWITTER: Profile […]

A Social Media Success Story in the Financial Services Industry [VIDEO]

Video Savant & McIlwain

  Social media usage in the financial services industry is getting more and more common. Almost half of U.S. financial advisors are interacting with their clients through social media, and many have used it to recruit new clients. According to Forbes, 40 percent said they had gotten new clients through Facebook, 25 percent throughLinkedIn, and 21 percent […]

YouTube & Compliance: Setting the Record Straight for Financial Advisors

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  Just after the clock struck midnight and we headed into 2014, we asked financial advisors what questions they wanted answered in the New Year about using social media in the financial services. You told us, and we listened! In this week’s blog we shed some light on YouTube use in a restricted industry. Can […]

The Importance of Video Blogging for Your Business

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  Here at Financial Social Media we are big proponents of the old adage “practice what you preach.” So it only made sense that if we were to discuss the advantages of video blogging, that we do so with a video blog. update adobe Financial Social Media’s Kerry Olson & Morgan Wendlandt discuss why video […]

Klout: I’ll Tell You Mine If You Tell Me Yours.

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“What’s your Klout score?” “I’ll tell you mine if you tell me yours.” It’s becoming near impossible these days to have a conversation about social media without the dreaded mention of Klout. For those of you unfamiliar with the term, Klout is a program that measures your social influence across many of the most popular […]

Social Media “Power 100” Financial Institutions Revealed!

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Social Media “Power 100” Financial Institutions Revealed! How Do You Stack Up? Didn’t think social media was competitive among financial institutions? Think again! This week, The Financial Brand and Social Media Explorer released the top 100 Social Media Power Rankings for Banks and Credit Unions. The “Power 100” score, as they call it, measures Facebook […]

10 Surprising Insights about Social Media & Financial Advisors [INFOGRAPHIC]

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22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic]

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3 Social Media Lessons You can Learn from Audrey Hepburn

Audrey Hepburn

As many of us already know, social media is at the cutting edge of any contemporary marketing strategy. And while some are hesitant to jump on the social bandwagon, there is a gold mine of opportunity that awaits. If used efficiently and strategically, social media will help you generate leads, build your network, increase your […]

ROI and Social Media: 3 Key Strategies for Financial Advisors

Al

Think back to the last time you attended a trade conference, a chamber networking event, or an impromptu coffee meeting with a lead. During these occasions, I assume you engaged in conversation, exchanged pleasantries, passed out business cards, and gave brilliant elevator speeches. In other words, you “spread the seeds” of your business with hopes […]