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Social Media Measurement: The Study of Statistics

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I follow a lot of different profiles on Twitter for a lot of different reasons, some for updates from my friends, some for news, some for facts, some for education, some for entertainment, and so on and so forth. One of my favorites has recently become the ESPN Stats & Info feed (@ESPNStatsInfo). Most people […]

The Importance of Video Blogging for Your Business

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  Here at Financial Social Media we are big proponents of the old adage “practice what you preach.” So it only made sense that if we were to discuss the advantages of video blogging, that we do so with a video blog. update adobe Financial Social Media’s Kerry Olson & Morgan Wendlandt discuss why video […]

Compliance and Social Media: 5 Types of Content That Will Keep You Out of Trouble

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  I was hiking Mount Belford last weekend on a solo mission to get away from people and stress, needing some time to reset before entering what I knew would be a very busy week. I came across these two gentlemen hiking the same peak and we started chatting. They asked what I did and […]

Content Marketing: 3 Ways to Build a Devoted Audience

I was driving up to northern Wisconsin this week to my family’s cabin for our Fourth of July vacation. After a late flight and an even later baggage claim wait, I found myself making the four hour drive at 1 AM. To make matters worse, this four hour twilight drive was in my father’s vehicle […]

That Social Media Stuff Won’t Work For Me

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I’ve always loved watching infomercials. You know, the really cheesy ones for cleaning products and kitchen appliances where they put them through different tests to show their effectiveness. I’m that person that sat there and called out every bogus aspect about the comparisons. “They wiped way faster with the competitors one!” “Who needs a vacuum […]

Klout: I’ll Tell You Mine If You Tell Me Yours.

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“What’s your Klout score?” “I’ll tell you mine if you tell me yours.” It’s becoming near impossible these days to have a conversation about social media without the dreaded mention of Klout. For those of you unfamiliar with the term, Klout is a program that measures your social influence across many of the most popular […]